Quickbooks does its job, and the price is right. We've looked at Freshbooks and other options, and we just haven’t switched because we've already figured out all the quirks of QuickBooks, so we're going to stick with it. The thing that startups always lack is financial leadership. The finance group is always the last to mature--as founders, you think you'll just manage the money yourself. In our next phase, I think we'll probably be more apt to bring in more finance folks.
We use Bill.com to put out invoices, and it works well.
We used Flurry in the beginning. It was just a disaster--it was inflexible and the support was horrible ... So we moved on to Localytics, which we love. They have great people, and I can't speak highly enough of our experience with them. It's the customer support that sets them apart. They have an analytics package, and they also do push notifications at no additional cost to the customer. You can feel their growing pains, and they have some outages, but their customer service is amazing. A big part of our business is sophistication of ads and rewards. So we're more critical of our ad network than a lot of other companies would be.
MailChimp serves its purpose, but it's not flexible at all. It's cheap, easy to deploy and not a big deal. Those factors make it a wonderful product for starting out, but once you want to get more advanced and start integrating data, targeting, segmenting, triggering and splicing data, it becomes difficult. As you become sophisticated and numbers-driven, you start hitting up against walls, and now we're seeing diminishing results with MailChimp. Our business is driven by customer activity, so it becomes unwieldy. There are other products that are more flexible, but it's an exponential increase in cost.
Asana is as good as any project management tool out there. We chose it based on a recommendation, and it fit in from a cost-perspective. The complaints about it, like any project management piece, is that everything is HTML5, and there's no Android client. That said, there's nothing wrong with it--it works. People always complain about tools in this category. That's because everyone wants to manage things differently--even in very cohesive teams, everyone has an opinion.
We've been working with CyberCoders, and have had a good experience with them. They take the time to understand what we do and find candidates that fit best. It's all about finding the candidates who care about what we do.