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How to Choose the Right Credit Card Processor for Your Startup

If your startup plans to receive payments (as most do), you’ll want to set yourself up with a credit card processor as soon as possible. This goes for both B-to-B and B-to-C businesses. Of all the startups we’ve surveyed, the most popular credit card processors are [Stripe] (used by over 35% of the Stacklist community), [Braintree] (7%), [PayPal] (9%) and [Recurly] (4%).Choosing the right credit card processor can be a difficult process, so here are some tips to keep in mind as yo...

Salesforce: The good, the bad, the inevitable

If you’re in the market for a customer relationship management solution, you’re certainly no stranger to market leader [Salesforce]. Often described as “best in class” and the tool that most salespeople are familiar with, over 30% of our network uses [Salesforce]. It’s no wonder [Salesforce] has such a following—it’s one of the most powerful systems on the market, extremely customizable and able to integrate with many of the tools you’re already...

Marketing Emails vs. Transactional Emails

Both marketing emails and transactional emails help startups drive customer acquisition and retention, as well as grow revenue. But what’s the difference between marketing and transactional emails? And which are the best email marketing platforms for helping startups maximize the benefits of email marketing? Read on!What’s the difference between marketing emails and transactional emails?Email marketing, also called commercial or promotional marketing, is defined as any message tha...

How to Choose the Right Customer Service Tool

It’s no secret that once your customer base gets to a certain size, it becomes necessary to automate your customer support process. So how do you go about selecting the right software? Which will best suit your business needs and best accommodate your particular customers?What to look for in a customer service toolTo answer these questions, let’s first take a look at some of the common features of customer service tools, as well as some additional factors to keep in mind.Analytics...

Building a Better Business Intelligence Tool

Many startups find it nearly impossible to find their ideal business intelligence tool. While one may provide baseline analytics that gives a good overall snapshot of their business, it may lack the ability to track specific user behavior, or it doesn’t have the detailed analytics for their particular industry. So what’s the best option for a startup looking to get granular and track the specific metrics they need to grow their business? It’s time to get personal and build a...

Should You Outsource Your Accounting Operations?

The benefits of outsourcing accountingAs any founder will tell you, starting a company is hard work. In the early days, it’s critical to be hyper-focused on building your product and brand, developing relationships, creating partnerships and generating sales. You’ll likely also be busy hiring, finding office space, and dealing with paperwork. The last thing you should be doing is poring over receipts, invoices, bills and expenses. As such, a number of services have cropped up that...

Gregg Carey, Voxy

About Gregg CareyGregg’s experience in the technology world includes posts at Sapient, STA Group and founding Bunkhouse Media. In 2010, he co-founded Voxy, the first cloud-based English learning platform; his roles there have included head of product, VP of operations and VP of people operations.When it comes to selecting tools, how would you advise a new startup?There are certainly tools that are helpful and essential, but the most important thing is to first create the internal proces...

Zenefits and ZenPayroll: A recipe for success

Any startup that’s explored the HR administration and payroll landscape will vouch for the daunting array of choices and the complexity that comes with getting to know the competitive benefits space, and the nuances involved in regulatory compliance. Choosing a PEO is one way to offload all of those tasks, but it’s not for everyone. For those who’ve opted to forge their own path, Stacklist users have spoken: Using [Zenefits] and [ZenPayroll] together gives you an easy way of...

File-Sharing Best Practices: Google Drive and Dropbox

It’s no surprise to most entrepreneurs that [Google Drive] and [Dropbox] are the two giants of the file-sharing scene, but what may come as a surprise is how frequently the services are used together. About 32% of the Stacklist community uses both [Google Drive] and [Dropbox] for file sharing, and that number is even higher for midsized startups. About 50% of all Series A companies and 42% of Series B companies use both [Dropbox] and Drive for different purposes, much like Kickstarter. ...