Best Startup Book of 2016: The Art of Startup Fundraising

There’s a reason it’s always a celebration when a startup founder closes a round of funding. Besides showing value in their company and their dream, it’s also because fundraising is hard. You have to attract the attention of the right investors and keep building momentum as you raise more money.

The Art of Startup Fundraising by Alejandro Cremades is the ultimate resource to introduce you to the world of fundraising. That’s why it’s one of our best books of 2016 for entrepreneurs. Cremades highlights important things throughout his book like:

  • What investors are looking for in a founder
  • Crafting the perfect pitch
  • How to choose the right investors
  • Tools for fundraising

Cremades is the co-founder of Onevest, a platform that helps founders and investors connect and build successful ventures. His book gives you in an inside look at the fundraising game to help you avoid common mistakes.

The Art of Startup Fundraising does an excellent job covering the high level stuff - like positioning your finances as well as how important it is to just appearing confident!  But it also covers step-by-step basics - like identifying and approaching investors, as well as the details of closing a deal.


Further Reading/Resources:

The Next Web – 16 key red flags for startup investors, taken from The Art of Startup Fundraising

Go and Grow Podcast – Cremades discusses his career, and what investors are looking for in founders

Eventual Millionaire – In this interview, Cremades discusses his company, OneVest, and actionable ways to start raising a round - 7 Insider tips for startup fundraising with Alejandro Cremades

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