Events

UPCOMING

Customer Acquisition: Advertising Strategies & Tactics for Startups

Wednesday, 6:30pm - 9:00pm ET

Without a proper strategy, digital advertising can become a waste of resources and time. It's important to consider which platforms you will be advertising on, your costs, and more when acquiring customers using paid tactics. Join us for a discussion on digital advertising & customer acquisition topics with Hubble, x.ai, CultureIQ, and Scentbird!

Jesse Horwitz, Hubble; Seiya Vogt, x.ai; Anna Lee, CultureIQ; Oleg Papov, Scentbird.

MODERATOR:

PAST

Building a FinTech Product

Wednesday, 6:30pm - 9:00pm ET

Join us as we find out how to build and launch a FinTech startup with some of the most experienced entrepreneurs in NYC in the FinTech space! We'll discuss topics like hiring, testing & launching an MVP, building momentum, following rules & regulations, fundraising, and much more!

Frank Harris, Bettermen; Ken Nguyen, Republic; Rhian Horgan, Kindur; Cody Forrester, Fundera.

MODERATOR:

Email Marketing for Startups: Your First 100k Subscribers

Wednesday, 6:30pm - 9:00pm ET

Email marketing is an essential part of every marketing stack. Founders use it for engaging pre-launch buzz, engaging their community, and increasing sales. It remains a top revenue channel for B2B and B2C companies. So, how can you use email marketing to grow your startup? Join us as we discuss email marketing tactics & growth strategies!

Jacqueline Freedman, WeWork; Janet Choi, Customer.io; Shate Pittson, quip; Katie Iles, Elysium Health.

MODERATOR:

PR Strategies for Startups

Wednesday, 6:30pm - 9:00pm ET

Getting PR for your startup can be a very powerful tool for early exposure and growth. It can also be a sinkhole of time and resources with minimal return. We’re pulling together a group of the smartest people we know in startup & tech PR to help entrepreneurs think through the best way to pursue PR at their startups.

Mallory Blair, Small Girls PR; Dorothy Chang, Foursquare; Gregory Gallant, Muck Rack; Isabelle Kenyon, Capsule; Brendan Alper, Hater.

MODERATOR:

Creating New Goods: Product Development Advice for Startups

Thursday, 6:30pm - 9:00pm ET

Join us as we discuss what goes behind creating a new physical product and challenges a consumer goods startup will face. We'll discuss developing prototypes, identifying customer segments, finding manufacturers and distributors, marketing, and much more.

Kabeer Chopra, Burrow; Janet Lieberman, Dame; Matteo Franceschetti, Eight; Moderated by Amanda Moskowitz.

MODERATOR:

Startups & Sales: Building Process, Teams and Careers

Wednesday, 6:30pm - 9:00pm ET

In the early stages of a business, it’s often the founders who act as the salesperson for their startup. But as the company grows, it's imperative to develop a sales process and grow a sales team. Likewise, for sales and business development candidates who want to work at startups and in the technology space, what is it like to work in these environments? What sales skills are needed to support a product? Join us and The Muse for a panel discussion on startups & sales!

Micah Day, The Muse; Anand Chopra-McGowan, General Assembly; Ryan Mathe, Justworks; and Liz Young, Reonomy.

MODERATOR:

Launching Your App: Mobile Advice for Startups

Thursday, 6:30pm - 9:00pm ET

As of March 2017, 42% of small businesses have their own mobile app. This number is expected to increase to 67% by the end of 2017. The average time spent on mobile digital media is 3h14m hours daily - that’s 52% more time than was spent on desktop. And adults engage with more than 10 apps daily in the US. We’ve curated this panel for the many of you who are building a company around an app or mobile experience and those of you who are launching an app as part of an existing business.

Chris Fischer, Aaptiv; JD Maresco, Citizen; Chris Maddern, Button.

MODERATOR:

Social Media Advice for Startups: Your First 10k Followers

Wednesday, 6:30pm - 9:00pm ET

Whether you're a new startup launching right now or one that's had their skin in the game, you're probably trying to figure out an excellent social media strategy. Many startups have found social media to be their most successful marketing channel for sales, customer acquisition, and brand awareness. But with ever-changing algorithms and platforms, getting your first thousands of followers or growing your brand on a crowded channel can seem daunting. That's why we've recruited some of the smartest social media marketers in NYC to discuss strategies you can use for your startup.

Gabby Slome, Ollie; Lisa Jaycox, Fast Company; Ben Cathers, Hootsuite; Stephanie Ramirez, Cheddar.

MODERATOR:

Design Advice for Startups and Entrepreneurs

Wednesday, 6:30pm - 9:00pm ET

Startups and companies have realized that design is a key differentiator for their products and a source of competitive advantage. But as an early-stage entrepreneur when should you focus on design and how do you budget for this aspect when it comes to building your startup? Join us as we discuss important design topics and principles that entrepreneurs should know!

Kelsey Scherer, BuzzFeed; Andrew Chin, Dropbox; Sarah Butler, Code Eight; Regy Perlera, Nike. Moderated by Amanda Moskowitz.

MODERATOR:

StackTalk with Isaac Oates, Founder & CEO of Justworks

Monday, 6:30pm - 9:00pm ET

We're excited to speak with the founder of one of New York's hottest startups! We'll discuss his entrepreneurial journey, and find the lessons and insights you can carry into your business. Justworks has been named one of the best small & medium workplaces by FORTUNE and Great Place to Work, and Isaac was named a Glassdoor Highest Rated CEO in 2016.

Isaac Oates, Founder & CEO of Justworks

MODERATOR:

B2B Marketing & Customer Acquisition Strategies for Startups

Wednesday, 6:30pm - 9:00pm ET

Selling for the enterprise requires a keen understanding of your product and the dynamics and trends in the market, as well as good pricing, marketing and people who do the selling. You also need to show how your product will make your potential customer's business more productive and profitable. Join us as we discuss B2B Marketing & Customer Acquisition topics like acquiring customers, pricing, hiring & growing marketing and sales teams, and much more!

Karen Moon, Trendalytics; Chris Robison, Poppin; Dan Reich, Troops; Megan Bowen, Managed by Q. Moderated by Amanda Moskowitz.

MODERATOR:

Unbound Women: A Conversation on Startups & SexTech with Polly Rodriguez

Wednesday, 6:30pm - 9:00pm ET

Join us for a 1:1 conversation with Polly Rodriguez, Co-founder & CEO of Unbound, and a Co-founder of The Women of SexTech Alliance. Unbound is a sex tech and sexual wellness startup that raised $2.7 million in December 2017 from Founders Fund, Slow Ventures, Arena Ventures, SoGal Ventures and others, after seeing 700% growth in 2017 and completing $2 million in sales by the end of that year. We'll be discussing how she grew her e-commerce business, content marketing, women in tech, and much more!

Polly Rodriguez, Co-founder & CEO of Unbound.

MODERATOR:

Your First Venture Round: Fundraising Advice for Startups

Wednesday, 6:30pm - 9:00pm ET

For those entrepreneurs considering a venture path for their startups, we know the road ahead can seem daunting: making the right connections, valuing your company, closing the deal and strategically planning a future that makes sense for the business, as well as a new set of stakeholders. We've assembled a panel of founders and investors to share their own insights and learnings about securing early-stage funding.

Ryley Reynolds, Thrive Capital; Nnamdi Okike, 645 Ventures; Chantel Waterbury, Chloe + Isabel; Rocky Motwani, MyJiko; Moderated by Charlie O'Donnell, Founder of Brooklyn Bridge Ventures.

MODERATOR:

Hiring & Culture at Startups: Advice from the Experts

Thursday, 6:30pm - 9:00pm ET

We've assembled a superstar panel of experts in recruiting, culture, and teambuilding because finding the right team to launch and grow a startup is one of the most difficult challenges any entrepreneur will face. It requires a thoughtful sense of what your still nascent company's needs will be over the next 1-3 years, a vision for what kind of culture and team you want to build, and the logistical chops to run a good recruiting process.

Toby Hervey, Bravely; Toni Thompson, TheMuse; Kate Muzzatti, MM.LaFleur; Freyan Billimoria, Skillshare. Moderated by Amanda Moskowitz.

MODERATOR:

B2C Marketing & Acquisition Strategies for Startups

Wednesday, 6:30pm - 9:00pm ET

For those brave entrepreneurs who are launching B2C businesses, go you! Your addressable market is probably enormous - awesome - but you’re also probably feeling the pain of standing out, marketing yourself, building a funnel, acquiring your first 1,000 customers, retaining them… and staying focused on priorities amidst the lure of shiny new tools, tricks, and hacks. We'll go over some of the most important things to consider when it comes to marketing to your customers from Day 1.

Anushka Salinas, Rent the Runway; David Cho, Soko Glam; Rachel ten Brink, Scentbird; Ethan Agarwal, Aaptiv. Moderated by Adam Lovallo, Grow.co.

MODERATOR:

StackTalk: Ryan Harwood, Founder & CEO of PureWow

Monday, 6:30pm - 9:00pm ET

PureWow is a digital media company that specializes in women's lifestyle content. They were acquired by Gary Vaynerchuck in 2017. We're excited to speak with Ryan about his journey at PureWow - what the early days were like, their revenue strategy, why he chose to hire only women in the early days, how they grew their user base, his leadership advice, how the acquisition happened, and life at PureWow now.

Ryan Harwood, Founder & CEO of PureWow.

MODERATOR:

PR Strategies for Startups

Wednesday, 6:30pm - 9:00pm ET

Getting PR for your startup can be a very powerful tool for early exposure and growth. It can also be a sinkhole of time and resources with minimal return. We’ve pulled together a group of the smartest people we know in startup & tech PR to help entrepreneurs think through the best way to pursue PR at their startups.

Mallory Blair, Small Girls PR; Joe Ziemer, Betterment; Amy Snook, Glossier; Emma Frane, Casper. Moderated by Amanda Moskowitz.

MODERATOR:

Content Marketing: Strategy & Execution at Startups

Wednesday, 6:30pm - 9:00pm ET

Startups and entrepreneurs have built successful and lasting brands using content marketing. It's how startups like Glossier, Basecamp, Buffer, KISSmetrics and myriad others have grown to reach millions of people. Join us on January 17th as we discuss content marketing at the early stages of a company, and how you can use it to grow your business.

Shafqat Islam, NewsCred; Amber van Moessner, Vimeo/Livestream; Amy Jacobowitz, Common; Nick Dujnic, LiveIntent. Moderated by Amanda Moskowitz.

MODERATOR:

Developing Your Fashion Product

Thursday, 6:30PM-8:00PM EST

We've curated this conversation to help provide insight and advice to entrepreneurs who are building a physical or digital product at the intersection of fashion and technology. We'll speak with founders about how they have tested their ideas, validated product-market fit, analyzed the B2B vs. B2C market opportunity, developed partnerships, and brought their product to market.

Alexandra Wood, Wearable X; Matt Hornbuckle, Stantt; Nadia Boujarwah, Dia&Co; Veronika Harbick, Thursday Finest. Moderated by Andrea Wasserman, Captain Customer LLC

MODERATOR:

Accelerators: Evaluating, Choosing & Getting In

Monday, 6:30 pm - 9:00 pm EDT

Thinking about applying to an accelerator? Startupland is replete with accelerators from the standard-bearers like TechStars and YC to more vertical-specific leaders serving spaces including food, fashion, design, and AI. If you are looking for advice and insights on identifying and applying to accelerators, please join our conversation with both founders and the managing directors of two accelerators you know well.

Alex Iskold, Techstars; Jackie Trebilcock, NY Fashion Tech Lab; Dave Idell, Croissant; Ben Maitland-Lewis, Pretty Instant; Moderated by Brad Hargreaves, Common & GA.

MODERATOR:

The Best Impressions: Advertising & PR from Startup to Scale

Wednesday, 6:30 pm - 9:00 pm EDT

What are the best ways to get the word out about your startup? Marketing technology gets more sophisticated by the month and opportunities for offline advertising, press and digital brand proliferation abound. Join us, along with entrepreneurs and experts, for stories, insights, advice, and ideas on how to get the initial buzz for your startup.

Nina Faulhaber, ADAY; Jeff Wald, WorkMarket; Ben Hordell, DXagency; Emery Wells, Frame.io; Moderated by Amanda Moskowitz.

MODERATOR:

B2C Marketing Strategies & Tactics for Startups

Thursday, 6:30 pm - 9:00 pm EDT

The tools and channels to reach the individual consumer are vast these days - like you could hang a shingle on an online store and legitimately get your first customer within minutes. But, when it comes to building a compelling business, selling to consumers takes intelligence, experimentation, endurance and creativity long before and after that shingle goes up.

Josh Hix, Plated; Lindsey Andrews, Ashley Wolf, Birchbox; Minibar; Lenny Chase, Halo Top; Moderated by Amanda Moskowitz.

MODERATOR:

Building a Brand: Advice for Startups

Tuesday, 6:30 pm - 9:00 pm EDT

Branding is how startups convey this difference, whether through design, messaging, the product itself or their marketing channels themselves. For some founders, the intangibility of branding is a hotbed of frustration and, for others, opportunity. We're excited to speak with the entrepreneurs who have launched three of the most exciting brands in NYC.

Rachel Blumenthal, Rockets of Awesome; Oisin Hanrahan, Handy; Tory Hoen, MM.LaFleur; Moderated by Amanda Moskowitz.

MODERATOR:

B2B Customer Acquisition: Strategies & Tactics for Startups

Wednesday, 6:30 pm - 9:00 pm EDT

What does it take to get a B2B startup off the ground? More than 60% of Stacklist startups identify as B2B. They build products for businesses, they price for businesses and they market and sell to businesses. We thought we’d take a deep dive into B2B customer acquisition with some of the smartest B2B founders we know.

Daniel Chait, Greenhouse; Vivek Sharma, Movable Ink; Alex Tryon, The Muse; Alex Shashou, ALICE. Moderated by Amanda Moskowitz.

MODERATOR:

Product Management from Startup to Scale: A Discussion with the Experts

Wednesday, 6:30PM - 8:30PM EST

Let’s be honest: while not all product managers are startup founders, all startup founders do need to be product people. If you’re just launching your company, how should you be thinking about product? With experience and perspectives from various stages of businesses, our panelists will share their insights and tips about product management.

Hilah Almog, Bonobos; Alexander Fabry, Blink Health; Jeff Novich, ClassPass; Denise Tilles, Cision. Moderated by Jeremy Horn, The Product Group.

MODERATOR:

Your First Venture Round: Fundraising Advice from the Experts

Monday, 630PM - 830PM

NYC’s most talented entrepreneurs and investors will share their stories, offer their best advice and answer your questions about getting funding for your startup, alternative sources of capital, what startup factors create a good investment opportunity for a VC and finding investors that are a good fit for your startup.

Soraya Darabi, Trailmix Ventures; Cyrus Massoumi, humbition & Zocdoc; Liz Wessel, WayUp. Moderated by Brad Hargreaves, Common & GA

MODERATOR:

Technology & Startups: Building an MVP in NYC

Thursday, 630PM - 830PM

Whether you are technical or not, if you've ever touched the startup world at all, you probably have some sensitivity to just how complex it is to launch an MVP and iterate from there. On July 13th, we'll speak with 4 founders who have built some of the most exciting startups in NYC about building a tech-centric company in NYC.

Assaf Glazer, Nanit: Dennis Mortensen, x.ai, Dan Reich, Troops: Christina Sass, Andela. Moderated by Amanda Moskowitz, Stacklist

MODERATOR:

Growing a Startup in the Services Space

Monday, 630PM - 830PM

The panelists for our June 26th event all create and sell an experience that has nuance: interior decorating, styling hair, and teaching. We'll discuss how these founders are balancing the delivery of a service that feels personal to the customer with an imperative for growth and scale.

Nikki Robinson, NOMI Beauty; James Rohrbach, Fluent City; Noa Santos, Homepolish; Moderated by Amanda Moskowitz, Stacklist

MODERATOR:

Your First 100 Transactions: Startups & E-commerce

Tuesday, 6:30PM - 830PM

The proliferation of "turnkey" tools often obscures ecommerce complexities like determining offerings, creating a brand, manufacturing products, and pricing. And, with growth comes customer retention, user acquisition and inventory management. We'll discuss these topics and more on May 30th with 4 founders who have grown formidable ecommerce brands.

Amanda Hesser, Food52: Jereme Holiman, UrbanStems: Jesse Horwitz, Hubble: Melissa Mash, Dagne Dover. Moderated by Amanda Moskowitz, Stacklist.

MODERATOR:

Your First 100,000 Subscribers: Startups & Email Marketing

Tuesday, 6:30PM-830PM

We get it. You're a young company. Maybe you have a few thousand people on your email list. Maybe you are just starting. Either way, you want a bigger list, and you want to use it to build a great relationship with your customers. How do you even start? That's why we're hosting a panel with the smartest people we know in email marketing and messaging. Join us!

Ben Hindman, Splash: Marah Lidey, Shine: Vivek Sharma, Movable Ink: Kevin Kao, New York Times. Moderated by Amanda Moskowitz, Stacklist.

MODERATOR:

Your First 10 Hires: How to Think about HR at a Startup

Wednesday, 6:30PM - 8:30PM

When you ask any founder what he most important part of their business is, they all say “people.” The success of any business is tightly connected to how they recruit, organize, compensate and manage the people they hire. On this panel, we cover the important components of HR at any startup.

Tracy Avin, MBL Benefits Consulting: Lauren Foundos, FORTE: Nick Gray, MuseumHack: Ajay Yadav, Roomi. Moderated by Amanda Moskowitz, Stacklist.

MODERATOR: