Events

UPCOMING

StackTalk: Ryan Harwood, Founder & CEO of PureWow

Monday, 6:30pm - 9:00pm ET

PureWow is a digital media company that specializes in women's lifestyle content. They were acquired by Gary Vaynerchuck in 2017. We're excited to speak with Ryan about his journey at PureWow - what the early days were like, their revenue strategy, why he chose to hire only women in the early days, how they grew their user base, his leadership advice, how the acquisition happened, and life at PureWow now.

Ryan Harwood, Founder & CEO of PureWow.

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PR Strategies for Startups

Wednesday, 6:30pm - 9:00pm ET

Getting PR for your startup can be a very powerful tool for early exposure and growth. It can also be a sinkhole of time and resources with minimal return. We’ve pulled together a group of the smartest people we know in startup & tech PR to help entrepreneurs think through the best way to pursue PR at their startups.

Joe Ziemer, Betterment; Amy Snook, Glossier; Emma Frane, Casper. Moderated by Amanda Moskowitz.

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Content Marketing: Strategy & Execution at Startups

Wednesday, 6:30pm - 9:00pm ET

Startups and entrepreneurs have built successful and lasting brands using content marketing. It's how startups like Glossier, Basecamp, Buffer, KISSmetrics and myriad others have grown to reach millions of people. Join us on January 17th as we discuss content marketing at the early stages of a company, and how you can use it to grow your business.

Shafqat Islam, NewsCred; Amber van Moessner, Vimeo/Livestream; Amy Jacobowitz, Common; Nick Dujnic, LiveIntent. Moderated by Amanda Moskowitz.

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PAST

Developing Your Fashion Product

Thursday, 6:30PM-8:00PM EST

We've curated this conversation to help provide insight and advice to entrepreneurs who are building a physical or digital product at the intersection of fashion and technology. We'll speak with founders about how they have tested their ideas, validated product-market fit, analyzed the B2B vs. B2C market opportunity, developed partnerships, and brought their product to market.

Alexandra Wood, Wearable X; Matt Hornbuckle, Stantt; Nadia Boujarwah, Dia&Co; Veronika Harbick, Thursday Finest. Moderated by Andrea Wasserman, Captain Customer LLC

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Accelerators: Evaluating, Choosing & Getting In

Monday, 6:30 pm - 9:00 pm EDT

Thinking about applying to an accelerator? Startupland is replete with accelerators from the standard-bearers like TechStars and YC to more vertical-specific leaders serving spaces including food, fashion, design, and AI. If you are looking for advice and insights on identifying and applying to accelerators, please join our conversation with both founders and the managing directors of two accelerators you know well.

Alex Iskold, Techstars; Jackie Trebilcock, NY Fashion Tech Lab; Dave Idell, Croissant; Ben Maitland-Lewis, Pretty Instant; Moderated by Brad Hargreaves, Common & GA.

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The Best Impressions: Advertising & PR from Startup to Scale

Wednesday, 6:30 pm - 9:00 pm EDT

What are the best ways to get the word out about your startup? Marketing technology gets more sophisticated by the month and opportunities for offline advertising, press and digital brand proliferation abound. Join us, along with entrepreneurs and experts, for stories, insights, advice, and ideas on how to get the initial buzz for your startup.

Nina Faulhaber, ADAY; Jeff Wald, WorkMarket; Ben Hordell, DXagency; Emery Wells, Frame.io; Moderated by Amanda Moskowitz.

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B2C Marketing Strategies & Tactics for Startups

Thursday, 6:30 pm - 9:00 pm EDT

The tools and channels to reach the individual consumer are vast these days - like you could hang a shingle on an online store and legitimately get your first customer within minutes. But, when it comes to building a compelling business, selling to consumers takes intelligence, experimentation, endurance and creativity long before and after that shingle goes up.

Josh Hix, Plated; Lindsey Andrews, Ashley Wolf, Birchbox; Minibar; Lenny Chase, Halo Top; Moderated by Amanda Moskowitz.

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Building a Brand: Advice for Startups

Tuesday, 6:30 pm - 9:00 pm EDT

Branding is how startups convey this difference, whether through design, messaging, the product itself or their marketing channels themselves. For some founders, the intangibility of branding is a hotbed of frustration and, for others, opportunity. We're excited to speak with the entrepreneurs who have launched three of the most exciting brands in NYC.

Rachel Blumenthal, Rockets of Awesome; Oisin Hanrahan, Handy; Tory Hoen, MM.LaFleur; Moderated by Amanda Moskowitz.

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B2B Customer Acquisition: Strategies & Tactics for Startups

Wednesday, 6:30 pm - 9:00 pm EDT

What does it take to get a B2B startup off the ground? More than 60% of Stacklist startups identify as B2B. They build products for businesses, they price for businesses and they market and sell to businesses. We thought we’d take a deep dive into B2B customer acquisition with some of the smartest B2B founders we know.

Daniel Chait, Greenhouse; Vivek Sharma, Movable Ink; Alex Tryon, The Muse; Alex Shashou, ALICE. Moderated by Amanda Moskowitz.

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Product Management from Startup to Scale: A Discussion with the Experts

Wednesday, 6:30PM - 8:30PM EST

Let’s be honest: while not all product managers are startup founders, all startup founders do need to be product people. If you’re just launching your company, how should you be thinking about product? With experience and perspectives from various stages of businesses, our panelists will share their insights and tips about product management.

Hilah Almog, Bonobos; Alexander Fabry, Blink Health; Jeff Novich, ClassPass; Denise Tilles, Cision. Moderated by Jeremy Horn, The Product Group.

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Your First Venture Round: Fundraising Advice from the Experts

Monday, 630PM - 830PM

NYC’s most talented entrepreneurs and investors will share their stories, offer their best advice and answer your questions about getting funding for your startup, alternative sources of capital, what startup factors create a good investment opportunity for a VC and finding investors that are a good fit for your startup.

Soraya Darabi, Trailmix Ventures; Cyrus Massoumi, humbition & Zocdoc; Liz Wessel, WayUp. Moderated by Brad Hargreaves, Common & GA

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Technology & Startups: Building an MVP in NYC

Thursday, 630PM - 830PM

Whether you are technical or not, if you've ever touched the startup world at all, you probably have some sensitivity to just how complex it is to launch an MVP and iterate from there. On July 13th, we'll speak with 4 founders who have built some of the most exciting startups in NYC about building a tech-centric company in NYC.

Assaf Glazer, Nanit: Dennis Mortensen, x.ai, Dan Reich, Troops: Christina Sass, Andela. Moderated by Amanda Moskowitz, Stacklist

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Growing a Startup in the Services Space

Monday, 630PM - 830PM

The panelists for our June 26th event all create and sell an experience that has nuance: interior decorating, styling hair, and teaching. We'll discuss how these founders are balancing the delivery of a service that feels personal to the customer with an imperative for growth and scale.

Nikki Robinson, NOMI Beauty; James Rohrbach, Fluent City; Noa Santos, Homepolish; Moderated by Amanda Moskowitz, Stacklist

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Your First 100 Transactions: Startups & E-commerce

Tuesday, 6:30PM - 830PM

The proliferation of "turnkey" tools often obscures ecommerce complexities like determining offerings, creating a brand, manufacturing products, and pricing. And, with growth comes customer retention, user acquisition and inventory management. We'll discuss these topics and more on May 30th with 4 founders who have grown formidable ecommerce brands.

Amanda Hesser, Food52: Jereme Holiman, UrbanStems: Jesse Horwitz, Hubble: Melissa Mash, Dagne Dover. Moderated by Amanda Moskowitz, Stacklist.

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Your First 100,000 Subscribers: Startups & Email Marketing

Tuesday, 6:30PM-830PM

We get it. You're a young company. Maybe you have a few thousand people on your email list. Maybe you are just starting. Either way, you want a bigger list, and you want to use it to build a great relationship with your customers. How do you even start? That's why we're hosting a panel with the smartest people we know in email marketing and messaging. Join us!

Ben Hindman, Splash: Marah Lidey, Shine: Vivek Sharma, Movable Ink: Kevin Kao, New York Times. Moderated by Amanda Moskowitz, Stacklist.

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Your First 10 Hires: How to Think about HR at a Startup

Wednesday, 6:30PM - 8:30PM

When you ask any founder what he most important part of their business is, they all say “people.” The success of any business is tightly connected to how they recruit, organize, compensate and manage the people they hire. On this panel, we cover the important components of HR at any startup.

Tracy Avin, MBL Benefits Consulting: Lauren Foundos, FORTE: Nick Gray, MuseumHack: Ajay Yadav, Roomi. Moderated by Amanda Moskowitz, Stacklist.

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