may, 2020

18may10:00 am11:00 amThe Power of Text Messages: What Brands Need to Know


Event Details

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On May 18th we’re speaking with Brian Long, Co-founder and CEO of Attentive, a personalized mobile messaging platform for brands. They work with over 750 businesses – including Coach, Urban Outfitters, CB2, PacSun, Lulus, Party City, and Jack in the Box. Earlier this year, Attentive raised a $70 million Series C investment led by Sequoia and IVP.

Join us at 10 am as we discuss mobile messaging and why you should be using it for your startup. We’ll go over what makes it a great revenue opportunity, the kind of text messages consumers want to receive, best practices, and more.

About our guest

Brian Long is the CEO & Co-Founder of Attentive®, a personalized mobile messaging platform for brands. Previously, he was the CEO & Co-Founder of TapCommerce, a mobile advertising company acquired by Twitter in 2014. Brian has held a variety of executive, product, and sales roles at tech companies both large and small, including: Twitter,, CBS Interactive, CrossBoard Mobile, and TapCommerce. He has spoken at various global industry events, and has been named one of the Top 100 in NYC technology by Business Insider and 40 Under 40 in Marketing by DMNews. Brian has a BA from the University of Pennsylvania.

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(Monday) 10:00 am - 11:00 am