Marketing

Being Your Startup’s Own Publicist

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On May 4th, Annie Scranton, President & Founder of Pace PR will walk you through how you can be your own publicist. Whether your startup has been around for six months, a year, even five years, there’s one thing that every entrepreneur will enviably have trouble with — securing press for your company. From securing […]

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Pricing & Monetization Strategies for Growth

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On May 6th we’ll be speaking with Peter Zotto, General Manager of ProfitWell about pricing and monetization strategies for startups. Join us at 10 am ET as we dive into a monetization framework and best practices that you can implement for your startup. We’ll cover Quantifying your buyer personas Implementing a pricing strategy Using pricing […]

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Planning Your Content Marketing & SEO Strategy

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On May 14th we’ll be speaking with Steve Pockross, CEO of Verblio about content marketing & SEO strategies for startups. Join us at 10 am as we discuss how startups can effectively use content marketing as a strategic and meaningful growth channel, as well as best practices for content creation and ideation.

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Selling Naked: How to Succeed as a DTC Startup

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On June 5th we’re speaking with Jesse Horwitz, Co-founder & Co-CEO of Hubble Contacts, one of America’s fastest growing direct-to-consumer e-commerce companies. He’s also co-founder of Mockingbird, a baby stroller brand, and BZR, a one-stop shop DTC platform. He recently published “Selling Naked” a how-to book on direct-to-consumer marketing. Join us at 10 am as […]

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Building a Social Brand

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On Monday, April 13th, we’ll be speaking with Natalie Mackey, Founder of Winky Lux, about how she’s made Winky Lux a social-focused brand and reaching consumers digitally. At 10 am, join us as we discuss best practices for digital acquisition, and how you can surprise, delight and inspire your customers online. We’ll also discuss how […]

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abigail

Rise of the Interiential Economy

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On June 23rd we’re speaking with Abigail Cook Stone, Co-founder & CEO of Otherland, a direct-to-consumer candle brand that transforms your home into an expressive world. Their luxury-quality candles have been featured in Business Insider, Fortune, People, and BuzzFeed. Join us at 10 am as we discuss the rise of the interiential (interior + experiential) […]

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