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Legal Advice for Founders

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When building your startup, legal issues are probably at the back of your mind as a founder. Unfortunately, that’s where many may find themselves causing some problems for themselves down the line when it comes to raising capital, defending IP, employee contracts, and more. While there are many resources available to help you answer some […]

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What Founders Need to Know about IP

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Intellectual property (IP) is one of the most important assets of your startup – but many founders find themselves confused when it comes to determining what you should patent, trademark or copyright. It could also be challenging to know what protections your IP gives you, or deal with attacks from others claiming your product infringes […]

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Navigating Regulations as a Startup

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When building a startup in certain industries like healthcare, fintech, or cannabis, entrepreneurs will need to navigate different regulatory challenges and red tape as laws across states require different things. As a founder, staying on top of laws while trying to grow a company is almost impossible, especially since legislation changes frequently. To learn more […]

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Understanding Unit Economics as an Early-Stage Startup

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You could have the best marketing strategy and the best product, but if your pricing strategy and your unit economics don’t work – you’ll find yourself running out of money in no time. Unit economics are the direct revenues and costs associated with your product. In particular, for CPGs, you have to pay a lot […]

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Lessons in Retail Mix: Big Box, Brick & Mortar & In-home

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Opening a retail startup is no easy feat — there are many costs and risks with opening a physical location, and the current pandemic only heightens those risks. However, there are many pros to starting a new retail startup. Customers love to see products in-person, test them out, and the physical space also opens up […]

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Insurance Advice for Startups

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Insurance is an important but often misunderstood investment for your startup. There’s a wide variety of insurance that can protect your company and your employees — like general liability, workers comp, property, and cyber. With the variety of areas you can be covered, it can be hard to know what your startup needs. To dive […]

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