PR

Being Your Startup’s Own Publicist

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On May 4th, Annie Scranton, President & Founder of Pace PR will walk you through how you can be your own publicist. Whether your startup has been around for six months, a year, even five years, there’s one thing that every entrepreneur will enviably have trouble with — securing press for your company. From securing […]

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How to Hack Your Own PR and Never Pay for an Agency Again

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On June 17th, we’re speaking with Gloria Chou, Founder of Gloria Chou PR, about PR hacks for early-stage founders. Gloria has worked with many early-stage founders and has gotten their stories into top-tier outlets such as the New York Times and The Wall Street Journal. Join us at 10 am as she shares her best […]

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Branding & PR Advice for Fashion Startups

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Becoming a Thought Leader

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Thought leadership can transform your personal and company brand and elevate your startup to new heights through credibility and exposure. It’s often a focus for many entrepreneurs as they build their startups — but becoming a trusted and well-known thought leader is hard and could take a lot of time. Many become thought leaders by […]

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Getting PR for Your Startup

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Getting media attention is a powerful and often misunderstood communication tool. For entrepreneurs, it can mean massive exposure, and validation for their product. When it comes to breaking through the noise in a crowded market and connecting with consumers, a solid PR strategy is essential. The contemporary media landscape, with more platforms and content than […]

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What Founders Need to Know About Affiliate PR

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For consumer brands selling online, there’s a new intersection of PR and affiliate marketing you can take advantage of. Media companies are incorporating affiliate links into their articles and posts for a win-win scenario – they get some revenue from any purchases through their links, and brands get exposure and an increase in sales. With […]

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