We use Intercom for user management and customer service knowledge. It’s a little expensive, that’s its biggest downside, but the hassle of not having three different systems versus one system that works well is worth every penny.
We love Stencil. It has cloud-based graphic design which means I can upload a brand logo or font or colors and it’s a lot easier for the team to make an image for our Facebook page because they’ll have everything at their fingertips. It really makes collaboration easy.
Billy is exactly as simple as I need it to be to run a successful business, but also as versatile as I need it to be to handle the complexities our accountant wants. Some of the other software were too complex right off the bat and made me, the CEO, feel alienated from my own business. Billy is built to handle the daily stuff like invoicing and expense tracking without much fuss, but it also seems like our accountant can use it for the more difficult accounting as well.
We use Customer.guru for net promoter score. We really like it. It integrates with Zapier and sends me a timer so that I can send an email 30 days after they activate purchase.
LeanStack is where we do our planning. It’s a business planning platform based on lean startup methodology. We really like it because it creates a living business based on a canvas model. It shows customer needs with the solution to those needs and how the solutions are monetized in one place.
For affiliate marketing, we use FirstPromoter. It allows users to sign up and get a unique Billy link to send to friends. When they make the referral, the app lets us know so that we can send them a check or credit their account.
We use CloudFlare for DNS and CDN.
Asana offers the flexibility and collaboration that we need versus Trello which doesn’t allow for task lists and templates. We do our collaboration in Asana and not in email so that it’s all in context.
Hootsuite helps with delegation. I can keep track of what our social media person does in one place. I wish it did a better job with LinkedIn because it’s hard to know what’s going on in LinkedIn.