Most of our website is based on WordPress. A third of the internet runs on it. WordPress is ubiquitous--lots of people know how to develop on it without having to start from scratch.
Help Scout is good at doing exactly what you expect it to do. It integrates with a few things pretty nicely and works smoothly. It isn’t loaded up with a ton of features that clutter it and which don’t make sense for smaller companies, which is why it’s perfect for our team.
Klaviyo is really good for sending emails triggered by certain events. We can build filters for each email sequence, so customers will get emails automatically which is super nice. Its downside is that it doesn’t integrate with a lot of things, which is why we also use Drip.
They’re great, with a really nice space at the Honolulu location. The building is beautiful rather than the old co-working spaces that looked like basements, and the people are really friendly.
We used to primarily use Wistia. We tried many things but we like its design. The player video management on the backend is a little unwieldy and it’s pretty expensive so then we switched to Vimeo.
We use TubeBuddy for our YouTube marketing to test our video titles, tags, descriptions, and make sure everything is best practice.
Azendoo has really cool threaded communication. We’re spread out over 19 time zones, so it’s like Slack, but with everything in one monster tool. Threaded conversations and a built-in task manager are a major help for us.
Buffer is pretty simple and gets the job done. Although Facebook is a big part of our marketing, we don’t use Buffer for that, because you have less control over the posts. But it’s amazing for Twitter because it can see what’s doing well and replicate it.
We use Gleam for social contests. It’s cool because you have a lot of options on what you can ask people to do. Like if you have an Instagram contest you can do things like pick random winners, have them share and comment more, etc. There are lots of contest platforms, but they have a lot of limits on what people can do. Gleam has had the most flexibility.