Periscope Data provides analytics dashboards and allows for them to be sent directly through email. We do not need it that much yet. It’s nice that you can write a little bit of SQL code and see a great graph come up.
Google Analytics is pretty basic. We built most of our analytics software in house, so we do not rely completely on Google Analytics to understand our user base. It is a reasonable tool for monitoring our traffic, measuring user demographics and knowing what devices people are using to navigate our site.
ProsperWorks is integrated with G Suite, allowing you to take actions directly from your email. You can create contacts, and analyze opportunities. It takes less clicks to do everything.
Intercom is super easy to integrate. We did it with literally 4 lines of code. It is a great way to respond to customers. The only negative is that sometimes you receive communications from a bunch of random spammers e.g. people trying to sell you their product. Or they are just bored and want to say hi, and then everyone in the company gets notified. Sometimes they do not understand that the initial contact is an automated message. Otherwise I love it.
Zeplin manages our design portfolio. I am a huge fan. It’s a great collaboration tool--we need it because we have outsourced UI designers. Our front end developers can see their designs very easily, and can download all the static assets with the exact number of pixels needed for pictures. It has great integrations with Sketch and Photoshop.
We use PersistIQ for drip marketing campaigns. It is similar to a lot of its competitors, like Sendbloom. It's functional.
SendGrid is really good at sending transactional emails. We built a lot of webhooks and integrations for it. For email marketing, it’s just OK. Their web interface is not very good, but the API is great.
Justworks is very good--they make my life a lot easier. Their service is a little buggy sometimes, but just because they are a young company. They need to be better at communicating exactly what you need to do to get it set up. I trust that they are going to get better.
I decided to build RippleMatch because I realized that on-campus information sessions were very inefficient. The same 10 companies always showed up. There is never any other time like college where the smartest talents are congregated. We form college campus relationships and we get a curated list of the best talent in front of recruiters from everywhere.