SumoMe is a pretty interesting tool. I like that it creates overlays on your site to get more signups, and it’s really easy to implement that. The heatmaps give you a good sense of what’s working or not working. For a while, we weren’t getting notified when new people were signing up, but we figured out it was a spam issue, fixed it and got it working.
We connect JIRA through Slack as a channel and it lets me get visibility for everything that’s happening from an engineering standpoint. Slack is amazing! It’s amazing because it’s not like Skype, and it’s not like Gchat. It’s very light and we use it for everything. Even dumping notes from our meetings. If I’m having a call with someone, I would put all those notes in Slack to check on them later, while continuing our discussion. It’s really great. Their mobile and desktop apps are amazing. I do a lot of BD work so for conferences now, when I’m on floors I’ll have Slack open and have a channel just for that event. I’ll have BD support on the same channel and take notes on the people I’ve spoken with. Slack creates one place for everything.
Zendesk is good. We’re having fewer issues right now so we’re using it a lot less than before. It was a little heavy to get started with. There was a lot of extra stuff we didn’t need. It kept us organized for all of our tickets.
MailChimp pricing is by list size and not email frequency, so we have to load and unload different lists after sending an email. It’s a bummer that MailChimp has ridiculous month to month fees for having an enormous list. MailChimp is reliable and fun to use, but it ends up costing a lot for a one-time message.
I use Boomerang for every single email. Anything that goes to a client comes back to me and it’s awesome. It’s one of the best things I use. There are similar tools I’ve tried, like FollowUp, which I didn’t like because you had to enter the client’s email address in BCC, rather than add them in. When I started my career, I was cold calling. I became obsessed with what techniques made someone follow up the most. Boomerang has this new thing where you can see the likelihood they’ll respond - or the respondability. It’s so smart. AI is taking over. It’s now affecting how I write emails to people.
Rapportive is great. I like it for guessing email. If I’m not connected to someone on LinkedIn, it’ll tell me how to connect with that person. If I’m guessing people’s emails, I’ll put my best guesses in Rapportive and try it out.