We use BuzzSumo to get ideas on what we want to write about. It reduces the effort of researching ideas on what people are looking for. In a sense, BuzzSumo helps us find where there are gaps between supply and demand. We also source articles and other forms of content for our social media efforts.
Co-founder - Flexpat
We use BuzzSumo, a content marketing research tool that helps us create our next piece of content.
Marketing Director - Clarifai
We look for the best links for Twitter and our newsletter with BuzzSumo.
Co-founder, Growth - Really Good Emails
We use BuzzSumo to get a feel for what is getting traction in our problem space. The data provided still requires a fair amount of qualitative judgement however, since BuzzSumo just provides raw numbers (i.e. massive but useless sharing botnets) and has no “quality” type scoring system.
Co-founder & CEO - Qwilr
We use BuzzSumo for competitive analysis. It’s so hard to keep track of your competitor’s mentions and what they’re doing, who they are talking to, and what they are talking about. BuzzSumo is great for seeing interesting content channels and seeing what is doing great with the media or with customers and come up with a content plan to ride that angle.
Co-founder & CEO - Student Loan Hero
Our marketing team loves these tools and we track metrics with them. We actually track metrics from every tool we use. I use BuzzSumo to see what’s out there and see what kind of content people are sharing. If you are a content marketer, chances are you’ve used it or heard of it. This is probably a top marketing tool for small to mid-size companies.
Co-founder & CEO - Venngage
BuzzSumo is good for content marketing measurement and ideas.
Head of Marketing - Pipedrive
If you are running a content marketing program, BuzzSumo is a good tool for understanding what content performs best on the web. It measures how popular a piece of content is by identifying the number of social shares or backlinks it has received. It also identifies the influencers who are also writing on your topic.
Founder & CEO - Creative Business Inc.
We use BuzzSumo for quickly getting the lay of the land, seeing the content terms that we want to be part of, and see what people are writing about.
Co-founder - BuzzStream
Content is useless without a promotional strategy. We use BuzzSumo to identify influencers that may be able to help us with distribution, as well as to contour our content to topics our audience is interested in.
Co-founder & CEO - PivotDesk
2%Stacklist Startups Are Using BuzzSumo
BuzzSumo gives you insight into what content is working, and the influencers amplifying it.
Visit the website: http://buzzsumo.com/