Google Analytics reviews from startup founders

249 reviews by founders
Oct. 18, 2017

We use Google Analytics in combination with our own internal analytics. We use Google Analytics for tracking and visualizing website data, and internal analytics to evaluate things like cohort analysis and retention.

Tom Fischaber

Co-founder & VP Operations - Woot Math

Oct. 18, 2017

We use Google Analytics. There is not a really great out-of the box solution for analytics. Google Analytics meets our needs. It takes a little time to get it set up to do cohort analysis.

Kaleigh Gallagher

Co-founder - Flutter Social

Sept. 15, 2017

We use Google Analytics to track our customer grid.

Troy Bannister

Business Development - Startup Rocket

Stacklist Stats

74%Stacklist Startups Are Using Google Analytics

Google Analytics - Best Web Analytics Tools for Startups

Google Analytics is well-known to most startup teams - and most would recommend using its free services until it’s absolutely necessary to upgrade. Google Analytics makes it easy to track and report metrics on website traffic. Its real-time data helps companies optimize their content and traffic strategy so that they create the most fluid, user-friendly and profitable online presence. And did we mention it’s completely free?

How startups use Google Analytics?

This tool has a broad following among virtually all startups. Seed-stage companies are attracted by the free factor and by the basic data points that generally suffice for their stage of growth. Larger companies use its general business intelligence capabilities in combination with more sophisticated tracking software that can be customized to their specific needs.

How much does Google Analytics cost?

Google Analytics is free, but has a premium version ($150,000 a year) that brings you additional features like advanced segmentation and content experiments.

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