MailChimp reviews from startup founders

280 reviews by founders
March 5, 2018

We’ve been using MailChimp since I started here. They've been using it the whole time. We’re just about to switch to Campaign Monitor. I’m excited to have more design capabilities. You can really create more beautiful emails in Campaign Monitor. MailChimp is really great when you’re getting started and growing, but at a certain point when your list is large enough, it becomes hard to manage having so many lists and not as many advanced segmentation options. We found Campaign Monitor by doing research and talking to the team about different email providers and also asking those in the media industry with years of experience. In the end, Campaign Monitor was recommended by Neha, our COO who had used it at a previous company. Campaign Monitor came out on top for its design capability after doing a pricing comparison. Editors and designers can get right in there and in terms of being able to segment, it’s better as well. MailChimp is broken up into different lists. Campaign Monitor is one master list where you can create tags and groups that allow you to get more interesting in terms of who I'm going to send an email to.

Meghan Raab

Senior Manager of Audience Development - Girlboss

Feb. 11, 2018

MailChimp is our primary email marketing tool. We use it for newsletters and any type of product announcement. They’re also good for targeted campaigns where we reach out to a specific client interested in a new offering. It’s a very good tool in terms of cost-effectiveness. What you get for what you pay is really good. The only thing I would improve is the ability to have better customization. It’s a bit limited to my knowledge. Other than limits in terms of visualization, it’s a great tool for managing lists and spreading them out.

Idan Geva

Co-founder & Chief Business Officer - Wizer

Feb. 11, 2018

MailChimp is pretty easy to use and nearly a standard tool at this point. We got out of the free plan and we are paying for subscription now and it’s still worth it.

Ed Chang

Co-founder & CEO - Sweet Technology

Stacklist Stats

57%Stacklist Startups Are Using MailChimp

MailChimp - Best Drip Email Tools for Startups

MailChimp is an email marketing solution that helps you run effective email campaigns and send newsletters. With a clear focus on ease of use, MailChimp streamlines complicated workflows into simple tasks, like sending automated, segmented emails or keeping detailed records about specific customers. The tool also offers advanced reporting options that help you monitor sales, website activity and revenue. MailChimp keeps its prices low, so it comes as no surprise that it’s the most commonly used email marketing software among startups.

How startups use MailChimp?

MailChimp is used by a wide variety of companies across many industries, but it is especially popular among smaller, early-stage startups with less complex email marketing needs who appreciate MailChimp’s simplicity.

How much does MailChimp cost?

MailChimp’s initial plan is free, letting you send 12,000 emails each month to a recipient base of 2,000 people. However, once you grow past either of those benchmarks, you must purchase a monthly package. A basic package starts out at $10 per month and grows from there, but if you’re uncomfortable with a monthly fee, you can also choose to pay per email--from $0.03 to a fraction of a penny per email, depending on how many bulk credits you purchase.

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