Mixpanel reviews from startup founders

128 reviews by founders
Feb. 24, 2018

Our product manager loves it. He finds insights rather quickly and can present them easily. From the engineering side he’s very into Mixpanel.

Ben McGraw

Director of Engineering - Amitree

Feb. 11, 2018

We use Mixpanel to track all events on the back end and front end to get a better understanding of what users like and don’t like, where they drop off, and our north star metric. We send them info or emails about features they may not have discovered yet. It’s our main analytics tool.

Cédric Waldburger

Founder - Sendtask

Feb. 11, 2018

We use Mixpanel’s email feature for our mail list for people who want to try our app before it comes out. It’s just a standard text email.

Cédric Waldburger

Founder - Sendtask

Mixpanel - Best BI / Analytics Tools for Startups

Mixpanel is a business intelligence and analytics platform for websites and mobile applications that gives you the information you need to easily optimize your online presence and customer retention. With a strong focus on mobile and a broad range of real-time data that provides valuable insight into the overall health of your app, Mixpanel is the most popular paid analytics tool in our database. Many use Mixpanel in conjunction with Google Analytics, taking advantage of Google Analytics’ free application to measure overall traffic to their site, while Mixpanel provides more in-depth analysis. Mixpanel is similar in many ways to Kissmetrics, but its loyal Stacklist followers tell us they love Mixpanel for its usability, real-time data and out-of-the-box reports.

How startups use Mixpanel?

Its ease of use makes it hugely popular in the startup community, though many view it as an introductory BI tool. Founders report that they tend to move away from Mixpanel as they grow, either because they begin to need hyper-specific data that Mixpanel can’t provide, or because of the platform’s price points that scale with the number of data points and users you need to track.

How much does Mixpanel cost?

Mixpanel has two plans: “engagement plans” that center around the number of data points you need, and “people plans,” based on the number of users you track. Engagement plans offer the first 25,000 data points for free, with additional upgrades available: 500,000 data points for $150 a month; 2 million for $350 a month; 4 million for $600 a month; 8 million for $1,000 a month; and 20 million for $2,000 a month. People plans offer the first 1,000 profiles for free, and then move on to 50,000 users for $150 a month; 100,000 for $250 a month, 300,000 for $650 a month; 500,000 for $1,000 a month; and 1 million users for $1,800 a month. Custom quotes are available for companies requiring additional capacity.

Vendor info

Visit the website: https://mixpanel.com/

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