Welcome to Stacklist.

Branding is a driving force behind the credibility and recognition of a startup. Good branding has the potential to seamlessly convey your product’s mission and is crucial to effective marketing. There are so many components that come into play when looking at great branding, which makes it pretty tough to master.

Join us on January 8th as we unpack key branding strategies to help you create a successful brand, from design to messaging. It’ll be a night of presentations leaving you with insight on how to create a compelling brand identity for your startup.

Topics will range from brand purpose, consistency, positioning, logo, motto and more.

About the speakers

Speakers TBA

Schedule

6:30 – 7:00: Drinks & Networking
7:00 – 8:15: Presentations + Q&A
8:15 – 9:00: More Drinks & Networking

Being a founder can be daunting, even when you have co-founders for support. Assembling a Board of Directors is key to supplementing the expertise and talent of your founding team!

Your board can be just as much a factor in your startup’s long-term success as your co-founders and early employees. A well-considered board can boost your credibility and more importantly, offer you the information you wouldn’t have otherwise. From fundraising and problem solving to networking and hiring, building and managing your board is an important aspect of your startup journey.

Join us on January 15th for a panel discussion about the role of the board at a startup.

We’ll discuss:

• Legal and logistical elements of a board
• How to “build” an effective board
• How to maximize the value of board meetings
• How founders can best leverage their board to help with growth
• How the board evolves as the company grows

About the speakers

Speakers TBA

Schedule

6:30 – 6:50: Drinks & Networking
6:50 – 7:50: Panel
7:50 – 8:15: Audience Q&A
8:15 – 9:00: More Drinks & Networking

“To win in the marketplace you must first win in the workplace.” – Douglas Conant

Put simply, employee performance matters. Creating a workplace culture that supports and monitors performance in meaningful ways is one of the most significant things you can do for your startup. Good management and employee performance sit at the core of any business, so learning the best practices for measuring success is essential, especially in the context of a new company or product with ample room for growth.

Join us on January 22nd for a panel about the tools and tactics founders use to monitor performance and provide accurate and insightful feedback, as well as the more artful nature of communication and team management.

We’ll discuss

• Setting and tracking goals
• Providing performance reviews
• Improving communication
• Managing employees through challenging times
• Performance managing yourself as founder

About the speakers

Speakers TBA

Schedule

6:30 – 6:50: Drinks & Networking
6:50 – 7:50: Panel
7:50 – 8:15: Audience Q&A
8:15 – 9:00: More Drinks & Networking

Startups and tech have changed the landscape of the real estate sector significantly, especially in New York. The real estate market is complex and has recently evolved to heavily incorporate advancements in tech. Real estate has a rich history in New York, with a long legacy of companies and firms on the scene, making real estate startups different from startups in other spaces.

Join us on January 29th for a panel on what people must know when venturing out to build a real estate startup.

We’ll hear from founders about…

• How they launched
• Stories behind their growth thus far
• Challenges in navigating the real estate space (locally, nationally and abroad)
• Working with the legacy companies who have, until very recently, defined the landscape

About the speakers

Speakers TBA

Schedule

6:30 – 6:50: Drinks & Networking
6:50 – 7:50: Panel
7:50 – 8:15: Audience Q&A
8:15 – 9:00: More Drinks & Networking